Celestial Seasonings Tea

A proposed package design illustration for Celestial Seasonings's Decaf Green Tea.

Celestial Seasonings is a tea company that was founded in 1969. Their values include "pure, highest quality, expertise, and sustainable packaging." Successful competitive tea package designs often demonstrate flow, elegance, and are commonly inspired by East Asian art. To emphasize the beauty in the name "Celestial" and the origin of green tea, the package design is inspired by traditional Chinese art and conveys a sense of magical realism.

"Celestial Seasonings Tea"

Sketch

B&W Tests

Color Tests

Final Illustration

Package Design Mockup

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