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Barbie Extra

A commercial TV spot for Barbie Extra dolls.

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I had the pleasure of working with Sweet Spot Media for a Barbie Extra commercial TV spot!

I was asked to create 2D designs as visual development for 3D assets. I illustrated over 60 iterations of emojis with different facial expressions and accessories based on the various dolls' outfits.

Final TV Spot

SarahHaftorson_BarbieExtra_Emoji_Iterations_wip_01.jpg
SarahHaftorson_BarbieExtra_Alien_Iterations_wip_01.jpg

Early Sketches

SarahHaftorson_BarbieExtra_Emoji_Iterations_01.jpg
SarahHaftorson_BarbieExtra_Emoji_Iterations_02.jpg
SarahHaftorson_Alien_Iterations_V06.jpg

Select designs of facial expression & accessory combos

SarahHaftorson_BarbieExtra_Emoji_Iterations_V05.jpg
SarahHaftorson_Alien_Iterations_V06.jpg

Final 2D Designs

Select Final Application

(not responsible for 3D design & animation)

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